Types Of Commercial Photography Pittsburgh Services

By Flora Vinson


In the last few years, a new style of photography has become really popular. This is commercial photography. Opposed to classic or traditional photographic services, this kind of photography does not serve to create unique, one-of-a-kind works of art, as here the subject is more important than the artistic value of the picture. These photographs usually play the role of illustrating some kind of text, usually articles in journals, magazines, catalogues and books. The key is to depict the value of a product, so as to promote it, and encourage the viewer to buy it. There are many experienced specialists of commercial photography Pittsburgh.

So these types of photographic services are used in advertising and marketing campaigns. These photographers are hired by businesses so as to form part of their marketing department. Catalogue photos are one example of this. Stores print catalogues with their new fashions or bargain pieces, so lots of photographers in this field get jobs. There could be different styles of catalogue photos, such as taking pictures of the clothes, taking pictures of a model wearing the clothes in front of a white canvas, or bringing the person modelling the clothes to make the outfit look fresh and unique. In this case the photographer needs to have an artistic vision and be creative and professional.

Commercial photos also include those where food is marketed, both meals, as well as food items packaging. There are really top notch photographers who know every bit and trick about taking a good picture to make the meal look more appetizing, or how to make one want to try out that product. Magazines and newspapers feature articles on a wide variety of subjects including news, stories, technical reviews, product reviews, health, fitness, sports, advice columns, etc. These photographs are featured along with these articles to depict the content of the write-ups and make the article easier to understand. Also, photos showing different life situations or emotions and/or life problems is really popular.

Landscape photography is also a subcategory of these services. These landscape photos could be found everywhere: on motivational posters, on postcards, in the travelling section of newspapers and guidebooks about different countries.

Paparazzi photos are also an important category. This involves taking photographs of celebrities, especially in candid moments, which can be featured in articles and gossip columns. Paparazzi photographers get paid extra money for photographs of celebrities taken in secluded places. Paparazzi photographs can get even huge sums of money for candid photographs of celebrities in private and delicate moments. Exclusive photographs of celebrities can fetch incredible sums.

commercial photography Pittsburgh specialists are renowned for their high quality services. After all they have to be talented so as to make the photo promote the product thanks to its visual characteristics and colors.




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